Scripps Networks Interactive: style guide, company stationery, trade show banners, ads, and misc. campaigns.
Role: Design, Art Direction.
While at Scripps, our team was tasked with coming up with a new style guide for all of Corporate Communications. We rolled out a new brand look and feel without all of the commotion of a typical corporate rollout by allowing the new design to creep into daily life on the SNI campuses. Before we knew it, we had new stationery, ad templates, monthly magazines, signage, and all campus elements in our offices across the globe.
Designed for incoming visitors to the Knoxville airport, showcasing two of the Scripps Networks show hosts and a lifestyle shot as points of pride at having Knoxville as a home base. (these are shown as generic hanging mockups, but they were in fact in lightboxes throughout the airport terminals)
A few samples of typical ads designed while at SNI. Our corporate communications team was tasked with creating ads like these for placement in a multitude of locations; local magazines, national publications, as web banners, billboards, trade shows, landing pages, and large format event signage.
Event graphics for UPFRONT in Alice Tully Hall, NYC
That’s right, a food truck with Vanilla Ice (he was giving away Whoopie-Pies, no less)